A growing business needs to be advertised in order to be successful. The problem is that advertising takes money that small business cannot afford. Your budget is tight and you have to watch every penny you spend. After all, how many customers is the ad in the local paper going to get you? Well you are thinking in the right area but the wrong outlet. You are not going to be placing your ad in the local paper, you are going to take advantage of the internet and place a free business classified ad.
When you go looking on the web and type in 'free business classified' you are going to get a response in the tens of millions. This probably equates to tens of thousands of sites that will allow you to place a free business classified ad. How do you not take advantage of that? You get to reach a national audience at no cost.
Some people will not take advantage of this because they don't believe that they need to reach this large of an audience. So you are saying that you can't use the extra business? Are you kidding me? This opens you up to a whole new facet and could be the difference in you staying afloat in a horrible economy or going out of business with the rest of the ignorant owners. You can't afford to not take advantage of this!
You have to look at free business classifieds as weapon to do business with. In essence, you are at war with every other company out there that is selling the same thing as you. This weapon must be used effectively to destroy your enemy. You will do this by targeting your audience will skillful keywords that will direct them to a place where you can tell them more information about your product. There is only so much selling that you can do in a restricted space, use it wisely.
What you are going to do is describe your business as accurately as you can in the allotted space, but you are going to save that last line or those last few characters to direct people to your social page, blog or website. Once you get them there, you can blab all you want about your product and give them a place to purchase it directly. Now you have used this weapon to its full capacity in generating web traffic to your site via a different medium. You just won the war!
The challenge of course is going to be to get people to read your ad. This is going to take some work on your part. You of course want your ad to show up among the top of the search page on both external and internal engines. That is going to take accurate keywords that are aimed exactly at your niche. This is nothing more than researching the most popular sites and basically duplicating what they have already perfected.
Finally, you may want to consider some of the lesser known sites that show up. After all, you are going to be a little fish in a big pond if you post your add only on major free business classified sites. However, if you post on sites that do not have many listings with your type of business, you may just clean up. You have to be on the big boys, but don't forget about the little guys. They just may make you the next.com millionaire!
When you go looking on the web and type in 'free business classified' you are going to get a response in the tens of millions. This probably equates to tens of thousands of sites that will allow you to place a free business classified ad. How do you not take advantage of that? You get to reach a national audience at no cost.
Some people will not take advantage of this because they don't believe that they need to reach this large of an audience. So you are saying that you can't use the extra business? Are you kidding me? This opens you up to a whole new facet and could be the difference in you staying afloat in a horrible economy or going out of business with the rest of the ignorant owners. You can't afford to not take advantage of this!
You have to look at free business classifieds as weapon to do business with. In essence, you are at war with every other company out there that is selling the same thing as you. This weapon must be used effectively to destroy your enemy. You will do this by targeting your audience will skillful keywords that will direct them to a place where you can tell them more information about your product. There is only so much selling that you can do in a restricted space, use it wisely.
What you are going to do is describe your business as accurately as you can in the allotted space, but you are going to save that last line or those last few characters to direct people to your social page, blog or website. Once you get them there, you can blab all you want about your product and give them a place to purchase it directly. Now you have used this weapon to its full capacity in generating web traffic to your site via a different medium. You just won the war!
The challenge of course is going to be to get people to read your ad. This is going to take some work on your part. You of course want your ad to show up among the top of the search page on both external and internal engines. That is going to take accurate keywords that are aimed exactly at your niche. This is nothing more than researching the most popular sites and basically duplicating what they have already perfected.
Finally, you may want to consider some of the lesser known sites that show up. After all, you are going to be a little fish in a big pond if you post your add only on major free business classified sites. However, if you post on sites that do not have many listings with your type of business, you may just clean up. You have to be on the big boys, but don't forget about the little guys. They just may make you the next.com millionaire!
About the Author:
Alex Wu is fascinated by numbers and trading in marketplace. He wants to build a free business classifieds site that leverages the power of social network to facilitate business hiring in his free business classifieds website.
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