This is a very important tip in network marketing. The follow up is where the money is!
Most people will not sign up the moment you show them your business opportunity be it online or offline. This fact will never change. You will need to follow up with a prospect several times before you can sign them up or sponsor them.
Just take this short quiz:
Among all the tasks, which of the following earns you money?
- Lead Generation - Calling Your Prospect For The First Time - Showing The Plan - Follow Up
Obviously it is the follow-up. Compared to all the other tasks, even the least amount of time spent on follow-up will still generate MORE MONEY than the rest. The 80/20 rule applies where 20% of the actual work generates 80% of the results This is scientifically proven in everything that people do.
There are many ways you can execute this task of following-up with a prospect. You can either meet them to get their feedback or opinion or you can use emails to try and connect with your prospect.
An autoresponder is one of the best tools you can use to automate the follow-up process. On the Internet, here's what you can do:
- Generate leads from blogs, organic search, pay-per-click advertising, banner advertising, forums or Facebook.
- Drive those traffic to a lead capture page and capture those leads by offering them a free E-book or newsletter. This is to legally bribe them into joining your newsletter and your mailing list.
- Use a series of follow up emails. You should focus on giving them valuable information in your newsletter. Do not try and sell them things on the first contact. Instead, offer them tips on how your product can help them or how your network marketing business can help them to solve certain problems in their lives. Soft sell them regarding your business opportunity for a period of 7-10 days because you want them to get to know you. This will help you to build rapport with your prospects.
- Finally, you can pitch your network marketing business once you feel that they are ready. You can also send them personal messages from time to time to ensure them that they are not receiving mail from a robot.
Most people will not sign up the moment you show them your business opportunity be it online or offline. This fact will never change. You will need to follow up with a prospect several times before you can sign them up or sponsor them.
Just take this short quiz:
Among all the tasks, which of the following earns you money?
- Lead Generation - Calling Your Prospect For The First Time - Showing The Plan - Follow Up
Obviously it is the follow-up. Compared to all the other tasks, even the least amount of time spent on follow-up will still generate MORE MONEY than the rest. The 80/20 rule applies where 20% of the actual work generates 80% of the results This is scientifically proven in everything that people do.
There are many ways you can execute this task of following-up with a prospect. You can either meet them to get their feedback or opinion or you can use emails to try and connect with your prospect.
An autoresponder is one of the best tools you can use to automate the follow-up process. On the Internet, here's what you can do:
- Generate leads from blogs, organic search, pay-per-click advertising, banner advertising, forums or Facebook.
- Drive those traffic to a lead capture page and capture those leads by offering them a free E-book or newsletter. This is to legally bribe them into joining your newsletter and your mailing list.
- Use a series of follow up emails. You should focus on giving them valuable information in your newsletter. Do not try and sell them things on the first contact. Instead, offer them tips on how your product can help them or how your network marketing business can help them to solve certain problems in their lives. Soft sell them regarding your business opportunity for a period of 7-10 days because you want them to get to know you. This will help you to build rapport with your prospects.
- Finally, you can pitch your network marketing business once you feel that they are ready. You can also send them personal messages from time to time to ensure them that they are not receiving mail from a robot.
About the Author:
Farid Beck runs a Network Marketing business online. You can learn more about Autoresponders at his website http://www.networkmarketingcorridor.com
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